College
of Business and Economics
Accredited by AACSB International - The
Association to Advance Collegiate Schools of Business
James S. Cross, Interim Dean
Melinda I. Fowlkes, Assistant Dean
Robert F. Dame, Assistant Dean for External Affairs & Professional
Development
Janet C. Evans, Executive Secretary to the Dean
Kathy C. Dunnavant, Executive Secretary to the Faculty
Degree Programs:
Bachelor of Science in Business Administration
Bachelor of Science in Economics
Bachelor of Arts in Economics
Minors:
Business Administration
Economics
Computer Security, Forensics, and Law (An interdisciplinary minor with
Computer Science and Criminology)
Department of Accounting, Economics, and Finance
William P. Brown, Chair
Department of Management, Marketing, Retailing,
Computer Information Management Systems, and Business Education
C. Mitchell Adrian, Chair
McGaughy
Professional Development Center
Robert F. Dame, Director
Nancy C. Postans, Executive Assistant
Department of Military Science
Major Andrew Phillips, Officer in Charge
College
of Business and Economics
James S. Cross, Interim Dean and Professor
of Information Systems
Melinda I. Fowlkes, Assistant Dean and Assistant Professor of
Business
Robert F. Dame, Assistant Dean for External Affairs &
Professional Development
William P. Brown, Department Chair and Associate Professor of
Accounting
C. Mitchell Adrian, Department Chair and Associate Professor of
Management
Janet C. Evans, Executive Secretary to the Dean
Kathy C. Dunnavant, Executive Secretary to the Faculty
Faculty
Cheryl L. Adkins, Ph.D., Professor of
Management
C. Mitchell Adrian, D.BA, Associate Professor of Management
Frank W. Bacon, Ph.D., Professor of Finance
Raymond T. Brastow, Ph.D., Associate Professor of Economics
William P. Brown, Ph.D., CPA, Associate Professor of Accounting
Roman Cech, Ph.D., Assistant Professor of Economics
Robert J. Cochran, Ph.D., CPA, Assistant Professor of Accounting
Roy R. Creasey, M.S.E, Lecturer in Management
James S. Cross, Ph.D., Professor of Information Systems
Glenn S.
Dardick, Ph.D., Assistant Professor of Information Systems
Cheryl F. Davis, M.S., Lecturer in Management
Mary A. Flanigan, Ph.D., CPA, Professor of Accounting
Melinda I. Fowlkes, M.BA, CPA, Assistant Professor of Business
John N. Gaskins, Ph.D., Assistant Professor of Marketing
Sally W. Gilfillan, M.S., CPA, Associate Professor of Accounting
Evelyn C. Hume, Ph.D., Professor of Accounting
Claire R. LaRoche, J.D., M.BA, Assistant Professor of Business
Law
Linda K. Lau, Ph.D., Associate Professor of Information Systems
David Lehr, Ph.D., Assistant Professor of Economics
Melanie B. Marks, Ph.D., Professor of Economics
Ronald F. McPherson, Ph.D., Associate Professor of Information
Systems
Wayne E. McWee, Ed.D., Professor of Business
Abigail H. O'Connor, M.BA, Lecturer in Marketing
Bennie D. Waller, Ph.D., Assistant Professor of Information
Systems and Finance
Linda B. Wright, Ph.D., Associate Professor of Marketing
DEGREE PROGRAMS
The College of Business and Economics offers
courses leading to a Bachelor of Science in Business Administration, a
Bachelor of Science in Economics and a Bachelor of Arts in Economics. In
addition, minors are offered in business administration, economics, and
computer security, forensics and law.
COLLEGE
OF BUSINESS AND ECONOMICS
The College of Business and Economics is
accredited by AACSB International, the most prestigious business school
accrediting agency. The College is characterized by excellence in
teaching and high levels of student achievement as defined by the
business community. The vision, mission, values, and degree outcomes of
the College of Business and Economics are defined as follows:
VISION:
To be a nationally ranked business
school that develops exceptional business leaders.
MISSION:
Building
upon Longwood University’s mission of developing citizen leaders, the
College of Business and Economics is dedicated to preparing effective
and successful business leaders by guiding students to develop their
full potential.
VALUES:
-
Committing to
excellent teaching and active scholarship
-
Fostering an
engaging learning community where student-faculty interactions
extend beyond the classroom
-
Encouraging
students to develop team skills and become involved in leadership
roles
-
Promoting real
world experience through internships, collaborative research,
interaction with business leaders, and travel study, complemented by
coursework that emphasizes the application of knowledge to the
resolution of practical issues
-
Cultivating
critical thinking, formal analysis, and communication skills
-
Incorporating a
world view that includes ethical responsibility, diversity,
community service, and appreciation for the global marketplace
-
Coordinating
disciplines for an integrated academic experience
-
Striving for
continuous improvement in all we do
DEGREE OUTCOMES
Students will:
·
gain core
business knowledge and in-depth knowledge in their concentration.
·
integrate
concepts across disciplines.
·
communicate effectively orally and in writing, formulating thoughts and
ideas and transmitting them to target audiences.
·
utilize
effective critical thinking skills and problem solving techniques.
·
demonstrate proficiency in the use of computer technology.
·
exercise
sound ethical reasoning, synthesizing and critically analyzing
information from multiple perspectives, and making informed, ethical
decisions.
ADMISSION REQUIREMENT
Formal Admission to the College of Business &
Economics
Students must be formally admitted to the
College of Business & Economics before they may declare a business or
economics major or minor or register for upper division business and
economics courses. Only those students admitted to the College of
Business & Economics (see admission criteria below) may declare a
“business” or “economics” major or minor.
All new freshmen and transfer students entering
with freshman or sophomore standing interested in pursuing a Bachelor of
Science in Business Administration (BSBA), Bachelor of Arts in
Economics, or a Bachelor of Science in Economics will be admitted to the
respective “pre-business” or “pre-economics” program pending their
successful completion of the criteria for formal admission to the
College of Business & Economics.
Declaration of an intended concentration is
advisable for all pre-business and pre-economics students, but not
required.
The minimum criteria for formal admission to
the College of Business & Economics are as follows:
Admission to the College of Business &
Economics as a Business Administration or Economics Major or Minor
Current Students:
- good standing with the university (not
subject to probation or suspension or in financial arrears)
- an overall grade-point average (GPA) of at
least 2.33;
- successful completion of the following
“pre-core” business courses
- for business administration majors:
ACCT 240, ACCT 242, CIMS 170, ECON 217, ECON 218, and MANG 275;
- for business administration minors:
ACCT 240, ACCT 242, ECON 217, and ECON 218;
- for economics majors: CIMS 170, ECON
217, ECON 218, MANG 275 and 3 credits of upper level economics
electives;
- for economics minors: ECON 217, and
ECON 218;
- a business administration or economics major
GPA of at least 2.33;
- the completion of a minimum of 45 credits for
business administration majors or 30 credits for economics majors;
- submission of the College of Business &
Economics admission application by the posted deadline the term prior to
expected admission (October 1 for Spring Semester and March 1 for Fall
Semester).
Transfer Students:
The College of Business & Economics
concentrates most of its professional business and economics courses in
the last two years of the four-year program. As a result of this
approach and because of the standards of AACSB International
accreditation, it would be best for students planning to transfer to the
College from another program to do so by the end of their sophomore
year.
It is recommended that students majoring in
business at a two-year college or another university should take only
those business courses that are offered at the freshman or sophomore
level at Longwood University or a part of the College of Business &
Economics “pre-core” described above. Students transferring from
two-year colleges or from four-year programs not accredited by AACSB
International may not use coursework completed at those institutions to
satisfy upper division course requirements of the College of Business &
Economics.
Transfer students entering Longwood University
with junior status or higher in a business or economics program may be
provisionally admitted to the College of Business & Economics for one
semester during which they must successfully complete any remaining
“pre-core” courses and otherwise comply with all admission criteria
listed above.
Upper division transfer students from
non-business or economics fields of study or those otherwise unable to
meet the College of Business & Economics admission criteria within one
semester of study at Longwood will be admitted when they do meet all
criteria.
For purposes of eligibility, GPA for transfer
students is computed on the basis of Longwood work only.
To facilitate the transfer of students from the Virginia
Community College System (VCCS) and Richard Bland College to Longwood
University College of Business & Economics, the following agreement has
been established. This agreement is supplementary to the Guaranteed
Admission Agreement between Longwood University and VCCS and Richard
Bland College, and it does not alter or eliminate any of the provisions
of that agreement.
Admission to the College of Business & Economics as a
Business Administration Major:
Graduates of VCCS and Richard Bland College who meet the
requirements of the Guaranteed Admission Agreement AND who have
completed the following six “pre-core” courses with a least a GPA of
2.33:
·
ACC 211
and 212
·
ECO 201
and 202
·
BUS
220, 221 or 222
·
ITE 115
will be deemed to have met the admission criteria to the
College of Business & Economics and will be admitted to the University
as business administration majors. Students who meet all the
requirements of the Guaranteed Admission Agreement but have not
completed the above-mentioned six courses and/or the major GPA required
for admission to the College of Business & Economics will be
provisionally admitted to the College of
Business & Economics for one semester during which they must
successfully complete the remaining “pre-core” course(s) and earn at
least a 2.33 cumulative and major grade point average. Transfer
students may be admitted as pre-business majors and then complete the
“pre-core” business courses at Longwood to earn admission to the
business administration program.
Admission to the College of Business & Economics as an
Economics Major:
Graduates of VCCS and Richard Bland College who have met
the requirements of the Guaranteed Admission Agreement AND who have
completed the following four “pre-core” courses with at least a GPA of
2.33:
·
ECO 201
and 202
·
BUS
220, 221 or 222
·
ITE 115
will be provisionally admitted to
the College of Business & Economics for one semester during which they
must successfully complete the remaining “pre-core” course (one 300-400
level economics course), and earn at least a 2.33 cumulative and major
grade point average. Students who meet all the requirements of
the Guaranteed Admission Agreement but have not completed the
above-mentioned four courses and/or the major GPA required for admission
to the College of Business & Economics will be
provisionally admitted to the College of Business & Economics for one
semester during which they must successfully complete the remaining
“pre-core” course(s) and earn at least a 2.33 cumulative and major grade
point average. Transfer students may be admitted as
pre-economics majors and then complete the “pre-core” economics courses
at Longwood to earn admission to the economics program.
Continuation and Graduation Eligibility
Requirements
Continuation
Continued
enrollment in the College of Business & Economics is a privilege that is
granted to a student who is making satisfactory academic progress and
meets the standards of the College of Business & Economics, Longwood
University and the Longwood Student Government Association. Students
failing to do so will be subject to the Probation and Suspension
policies of Longwood University as described on page 54 of this catalog.
To be eligible to register for the internship
program and/or the MANG 497 Business Policy or ECON 461 Senior
Seminar capstone courses, a student must continue to meet the
College of Business & Economics entrance requirements.
Probation and Suspension
The academic probation and suspension policies
of Longwood University are described on page 54 of this catalog. In
addition to those policies, College of Business & Economics students on
probation or returning from suspension are required to first correct any
deficiencies in their previously attempted business and economics
coursework before moving forward in their program sequence.
Readmission after Suspension
Eligibility for readmission to Longwood
University is determined according to the procedure and requirements
described on page 53 of this catalog.
To be considered for readmission to the College
of Business & Economics a student must be readmitted to Longwood and
meet the College’s admission criteria described above. Until readmitted
to the program a student may only register for those College courses
necessary to correct any deficiencies in their previously attempted
business and economics courses.
Graduation
Bachelor of Science in Business Administration
degree:
To be eligible for graduation, students seeking
the BSBA degree must be in good standing with the university, must
complete their respective programs with a GPA of at least 2.33 in
their major, and pass the Major Field Achievement Test (MFAT) for
Business.
Bachelor of Arts Economics and Bachelor of
Science Economics:
To be eligible for graduation, students seeking
either the BA or BS degrees in economics must be in good standing with
the university, must complete their respective programs with a GPA of
at least 2.33 in their major, and pass a comprehensive examination in
economics.
GENERAL GUIDELINES
All students will be assigned an individual
College of Business and Economics advisor to assist them with program
planning, course selection, course registration, and career planning.
Students are strongly encouraged to maintain close communication with
their faculty advisor in order to plan a program that meets their
individual goals and needs.
Since the College of Business and Economics
offers some upper-level courses only once a year and does not guarantee
that all courses will be offered every year, it is important for
students to consult their academic advisor as they plan their course of
study.
GENERAL REQUIREMENTS
• Courses should be taken in the order approved
by the faculty of the College of Business and Economics. All
prerequisites listed for individual courses must be satisfied (see
individual course listings for prerequisites). Under special
circumstances, a student may have a course prerequisite waived by
obtaining written permission of the department chair and Dean of the
College of Business and Economics.
• Students must meet course requirements in
general education, additional degree requirements, major requirements,
and the requirements of a selected area of concentration.
• Students are allowed a maximum of six credits
in internship (the 492 courses) toward the total credit hour requirement
for any degree offered by the College of Business and Economics.
• Any course substitution involving Major
Requirements must be approved by the respective department chair and the
Dean, College of Business and Economics.
BUSINESS ADMINISTRATION DEGREE PROGRAM
Students seeking a Bachelor of Science in
Business Administration (BSBA) degree pursue a general course of
business study that includes studying core courses in the functional
areas of business. Students earning the BSBA degree must take a minimum
of 50 percent of the total business hours at Longwood. For the purpose
of assessing the quality of the program, graduating seniors will be
tested on their general knowledge of business.
Students also gain in-depth business knowledge
by concentrating in one of nine areas of business. Students must declare
a concentration prior to registering for the second semester of their
junior year.
Concentration Areas
Students pursuing a Bachelor of Science in
Business Administration degree (BSBA) must concentrate in one of the
following eight areas:
Accounting: Students concentrating in accounting
take courses that provide both technical instruction and a managerial
perspective relevant to a career in accounting. The accounting
concentration is designed to prepare students to be professional
accountants in industry, government, or public practice. Students who
complete the requirements for a concentration in accounting meet the
specified content requirements to take the Virginia Certified Public
Accountant examination. However, students taking the exam after July 1,
2006, will need a total of 150 credit hours to sit for the exam.
Business Education: The business education concentration is a joint program between
the College of Education & Human Services and the College of Business &
Economics. This program of study provides students with practical
experience both in business and education. Students completing this
concentration are qualified to teach business courses at the middle and
secondary level as well as pursue a career in the business world.
Additionally, students may elect to complete the marketing education
endorsement to be licensed to teach marketing at the secondary level.
Students are subject to the teaching licensure requirements listed under
the College of Education & Human Services.
Computer Information Management Systems (CIMS):
The CIMS
concentration is designed to prepare students to plan, design, and
implement information systems in a modern computer environment. Students
learn how to manage information technologies and exploit their full
potential. The concentration prepares students for a career in a variety
of organizations ranging from the end users to the creators of
information technology.
Economics: Economic logic underlies all business
decisions and all government policies. A goal of the economics
concentration is to teach students how to think critically about a
situation and analyze its implications. Emphasis is placed on exposing
students to important consumer, business, government and international
situations. Graduates with a background in economics are hired by
government and industry. In addition, a concentration in economics is a
traditional education for students wishing to enter law school.
Finance:
The finance concentration prepares
students to make financial assessments and managerial decisions as well
as plan and supervise financial activities for businesses and clients.
Financial managers must be knowledgeable in a wide variety of fields,
including capital budgeting, investments, capital markets, financial
institutions, and emerging financial instruments. The finance curriculum
provides background in these areas.
Management: The management concentration explores
the relationship of behavioral and quantitative management techniques in
the application of human resources, production processes, and
organizational development. This curriculum provides students with
skills in communication and critical thinking leading to management
careers in any organization. In addition, the management skills of
planning, directing, motivating, and controlling are essential for
achieving organizational goals. The management concentration provides a
strong foundation for future graduate study in business.
Marketing: Careers in advertising, buying,
selling, logistics, product management, international marketing, and
marketing research are only a few of the fields available to students
concentrating in marketing. This concentration is designed to prepare
students for managerial positions in these fields. The curriculum
includes not-for-profit, governmental, and international applications of
marketing knowledge. Classroom knowledge, internship opportunities, and
involvement of students in business organizations are integral
components of the marketing concentration.
Real
Estate:
This concentration prepares students for a career as a professional in
the Real Estate field. Students completing this concentration will be
prepared to enter the areas of real estate investment, mortgage banking,
property management, sales, appraisal, and development. The Real Estate
Principles (FINA 453) and Real Estate Appraisal (FINA 454) courses have
been approved by the state of Virginia as preparation for the licensure
exams.
Retailing: The retailing concentration provides
students with background and skills leading to careers in retail store
management. Students with a serious interest in retailing who wish to
enter the retail environment at the upper store level or regional level
will benefit from the extensive and directed educational experience of
this concentration. The curriculum provides a strong foundation in
management, marketing, and retailing subject matters.
BUSINESS ADMINISTRATION MAJOR, BSBA DEGREE
A. General Education Core Requirements- 41
credits
Lower Level General Education - 31 credits
Upper Level General Education - 10 credits -
Business students must take:
- ECON 319 International Economics (Accounting
concentrators may take any upper level Economics course) for Goal 12
- MANG 474 Business Ethics for Goal 13
- Internship 492 in their area of concentration
for Goal 15
B. Additional Degree Requirements 7-8 credits
Natural Science/4 credits
Choose one of the following:
MATH 181 Finite Mathematics/3 credits
MATH 261 The Differential and Integral Calculus/4 credits
MATH 267 Applications of Calculus/4 credits
C. Major Requirements 42-45 credits (plus 4 to
7 credits counted in General Education). A minimum of 50 percent of the
total business hours must be taken at Longwood.
1. General Core 36 credits (4 credits counted
in upper-level General Education)
ACCT 240 Principles of Accounting I/3 credits
ACCT 242 Principles of Accounting II/3 credits
ACCT 296 Legal Environment/3 credits
CIMS 170 Computer Applications/3 credits
ECON 217 Principles of Economics (Micro Emphasis)/3 credits
ECON 218 Principles of Economics (Macro Emphasis)/3 credits
FINA 350 Principles of Finance/3 credits
MANG 275 Business Statistics/3 credits
MANG 291 Business Communication/3 credits
MANG 360 Principles of Management/3 credits
MANG 474 Managing Business Ethics and Diversity/3 credits (Meets General
Education Goal 13)
MANG 497 Business Policy/3 credits
MARK 380 Principles of Marketing/3 credits
ACCT, CIMS, ECON, FINA, MANG, or MARK 492 - Internship/1 credit (Meets
General Education Goal 15)
2. Functional Competencies 6 - 9 credits (3
credits counted in upper-level General Education for all concentrations
except Accounting)
Concentrations require one course from each
group as indicated:
International Issues:
ACCT 447 International Accounting/3 credits (Accounting)
In addition, accounting students take a three credit 300-400 level
economics course to fulfill General Education Goal 12
ECON 319 International Economics/3 credits (Meets General Education
Goal 12)
(Business Education, Computer Information Management Systems, Economics,
Finance, Management, Marketing, and Retailing).
Information Systems:
ACCT 448 Accounting Information Systems/3 credits (Accounting)
CIMS 370 Principles of Management Information Systems/3 credits
(Business Education, Computer Information Management Systems, Economics,
Finance, Management, Marketing, and Retailing).
Quantitative Methods:
ACCT 342 Cost Accounting/3 credits (Accounting)
ECON 309 Managerial Economics/3 credits (Economics, Finance)
MANG 363 Introduction to Management Science/3 credits (Business
Education, Computer Information Management Systems, Management,
Marketing, and Retailing).
D. Business Concentration Requirements
In addition to completing the major
requirements, each candidate for the BSBA degree shall satisfy the
additional specific requirements of one of the following concentrations.
Students must declare a concentration prior to registering for the
second semester of their junior year but are strongly encouraged to do
so earlier.
Business Concentration Requirements
-
Accounting 24, Business Education 39, Management 15, Real Estate &
Retailing 21, all others 18 credits.
ACCOUNTING -24 credits
ACCT 340 Intermediate Accounting I/3 credits
ACCT 341 Intermediate Accounting II/3 credits
ACCT 344 Tax Accounting I/3 credits
ACCT 346 Intermediate Accounting III/3 credits
ACCT 442 Auditing/3 credits
Select three of the following:
ACCT 345 Tax Accounting II/3 credits
ACCT 441 Accounting Theory/3 credits
ACCT 443 Governmental Not-For-Profit and Advanced Accounting/3 credits
ACCT 445 Law for Accountants/3 credits
ACCT 495 Special Topics in Accounting/1-3credits
BUSINESS
EDUCATION – 39 credits
MANG 190 Introduction to American Business Systems/3 credits
EDUC 245 Human Growth & Development/3 credits
EDUC 260 Intro to the Teaching Profession/3 credits
EDUC 265 Practicum I/3 credits
EDUC 299 Admission to the Teacher Preparation Program/0 credits
EDUC 380 Classroom Assessment/2 credits
EDUC 430 Teaching Reading in the Content Area/2 credits
EDUC 455 Principles of Secondary Education/1 credit
EDUC 487 Classroom Management & Systems Issues/3 credits
SPED 489 Survey of Exceptional Children/3 credits
BUAD 435 Methods for Teaching Business in Secondary Schools/4 credits
EDUC 402 Directed Teaching in the Secondary School/11 credits
EDUC 488 Education Seminar/1 credit
Students
in Business Education are subject to the teaching licensure requirements
listed under the College of Education & Human Services. To be licensed
to teach in business education in Virginia, students in the Business
Education Concentration need to take Keyboarding and Office Procedures
at the community college (see course list below). Students who have had
at least two semesters of keyboarding and two semesters of office
procedures/administration in high school could exempt these two
courses. Students also have the option of exempting Keyboarding by
passing the Keyboarding Pro test.
AST 101,
Keyboarding/3 credits
AST 243, Office Administration/3 credits
Students
in the Business Education Concentration may elect to seek a marketing
education teaching endorsement by taking:
MARK 387, Retailing/3 credits
MARK 492, Marketing Internship/3 credits
COMPUTER
INFORMATION MANAGEMENT SYSTEMS - 18 credits
CIMS 272
Introduction to Business Programming/3 credits
CIMS 373 Database Management/3 credits
CIMS 471 Introduction to Systems Analysis and Design/3 credits
CIMS 473 Network Communications/3 credits
Select two of the following:
CMSC 160 Introduction to Programming I/3
credits
CIMS 372 COBOL Programming/3 credits
CIMS 375 Web Design and Development3 credits
CIMS 475 Web Programming
CIMS 495 Special Topics in Computer Information Systems/1-3 credits
ECONOMICS - 18 credits
ECON 317 Intermediate Microeconomics/3 credits
ECON 318 Intermediate Macroeconomics/3 credits
ECON 414 Econometrics and Forecasting/3 credits
ECON 461 Senior Seminar/3 credits
Economics electives/ 6 credits 300-400 level, ECON 492 cannot be used as
economics elective
FINANCE - 18 credits
FINA 353 Managerial Finance/3 credits
FINA 450 Financial Management/3 credits
FINA 451 Investment Analysis and Portfolio Management/3 credits
FINA 452 Financial Markets and Institutions/3 credits
Select two of the following:
ACCT 340 Intermediate Accounting I/3 credits
ACCT 341 Intermediate Accounting II/3 credits
ACCT 342 Cost Accounting/3 credits
ACCT 344 Tax Accounting I/3 credits
ACCT 345 Tax Accounting II/3 credits
ECON 308 Money and Banking/3 credits
ECON 317 Intermediate Microeconomics/3 credits
ECON 318 Intermediate Macroeconomics/3 credits
ECON 414 Econometrics and Forecasting/3 credits
FINA 351 Risk Management/3 credits
FINA 354 Working Capital and Treasury Function/3 credits
FINA 413 International Finance/3 credits
FINA 453 Principles of Real Estate/4 credits
FINA 454 Real Estate Appraisal/4 credits
FINA 455
Real Estate Finance and Investment/3 credits
FINA 495 Special Topics in Finance/1-3 credits
*MATH 261 The Differential and Integral Calculus/4 credits
or MATH 262 The Differential and Integral Calculus/4 credits
*MATH 267 Applications of Calculus/4 credits
*Cannot be used both as a FINA elective and to
meet BSBA additional degree requirement.
MANAGEMENT - 15 credits
MANG 362 Organization Behavior/3 credits
MANG 465 Human Resource Management/3 credits
Select three of the following (a minimum of two courses selected must
have the MANG prefix):
MANG 364 Negotiation and Conflict Resolution/3
credits
MANG 365 Breakthrough Work Teams/3 credits
MANG 462 Staffing Organizations/3 credits
MANG 466 Industrial Relations/3 credits
MANG 469 Entrepreneurship/3 credits
MANG 495 Special Topics in Management/1-3 credits
FINA 353 Managerial Finance/3 credits
FINA 450 Financial Management/3 credits
MARK 385 Marketing Channels Management/3 credits
MARK 481 International Business/3 credits
COMM 360 Organizational and Professional Communication/3 credits
POSC 394 Political Leadership/3 credits
SOCL 310 Complex Organizations/3 credits
MARKETING - 18 credits
MARK 381 Marketing Research/3 credits
MARK 383 Consumer Behavior/3 credits
MARK 482 Marketing Strategy/3 credits
Select three of the following:
MARK 382 Professional Selling and Sales Force
Management/3 credits
MARK 385 Marketing Channels Management/3 credits
MARK 387 Principles of Retailing/3 credits
MARK 388 Services Marketing/3 credits
MARK 480 Advertising/3 credits
MARK 481 International Business/3 credits
MARK 488 Electronic Marketing/3 credits
MARK 495 Special Topics in Marketing/1-3 credits
REAL ESTATE – 21 credits (must complete a
Finance Internship in a real estate setting)
FINA 453 Principles of Real Estate/4 credits
FINA 454 Real Estate Appraisal/4 credits
FINA 456 Real Estate Law/3 credits
FINA 455 Real Estate Finance/4 credits
Select two of the following:
ECON 308 Money and Banking/3 credits
FINA 353 Managerial Finance/3 credits
FINA 451 Investment Analysis and Portfolio
Management/3 credits
FINA 452 Financial Markets and Institutions/3
credits
MANG 469 Entrepreneurship/3 credits
MARK 381 Marketing Research/3 credits
MARK 382 Professional Selling and Sales Force
Management/3 credits
MARK 480
Advertising/3 credits
RETAILING - 21 credits
(May
complete a Management or Marketing Internship, but it must be in a
retail setting.)
MANG 465 Human Resource Management/3 credits
MANG 362 Organizational Behavior/3 credits
MARK 383 Consumer Behavior/3 credits
MARK 387 Principles of Retailing/3 credits (may not be simultaneously
used as a Marketing Concentration elective)
MARK 388 Services Marketing/3 credits
MARK 489 Retail Strategy/3 credits
Select one of the following:
MARK 389 Retail Merchandising/3 credits
MARK 488 Electronic Marketing/3 credits
E. General Electives: Accounting, 5 credits;
Business Education, 0 credits, Management, 15 credits; Real Estate and
Retailing, 9 credits; all other concentrations, 12 credits.
F. Total Credits Required for Bachelor of
Science in Business Administration with a concentration in Computer
Information Management Systems, Economics, Finance, Management,
Marketing, Real Estate or Retailing: 120; for Accounting: 122; for
Business Education: 129.
MINOR IN BUSINESS ADMINISTRATION
The College of Business and Economics offers a
minor in Business Administration. Students must complete the following
requirements.
Business Administration - 21 credits
ACCT 240 Principles of Accounting I/3 credits
ACCT 242 Principles of Accounting II/3 credits
ECON 217 Principles of Economics (Micro Emphasis)/3 credits
ECON 218 Principles of Economics (Macro Emphasis)/3 credits
FINA 350* Principles of Finance/3 credits
MANG 360** Principles of Management/3 credits
MARK 380*** Principles of Marketing/3 credits
*Prerequisites to FINA 350: ACCT 242; CIMS 170;
ECON 217 & 218; and one of the following: MANG 275, MATH 171, or MATH
271.
** Prerequisite to MANG 360: PSYC 101 or SOCL
101 or 102.
***Prerequisites to MARK 380: ECON 217 & ACCT
242.
MINOR IN COMPUTER SECURITY, FORENSICS, AND LAW
Students may pursue a minor in Computer
Security, Forensics, and Law. Students pursuing this interdisciplinary
minor will take courses in Computer Information Management Systems,
Computer Science, and Criminology and Criminal Justice.
Computer Security, Forensics, and Law - 18
credits
CIMS 376 Introduction to Computer Security,
Forensics, and Law/3 credits
CMSC 355 Computer Security/3 credits
CIMS 377 Computer Communications and Forensics/3 credits
CRIM 305 White Collar Crime/3 credits
CIMS 476 Advanced Topics in Computer Security, Forensics, and Law/3
credits
Select one of the following: (Students must select a course outside
their major/concentration.)
CMSC 360 Computer Network Theory/3 credits
CMSC 455 Network Security and Cryptography/3 credits
CIMS 473 Network Communications/ 3 credits
SOCL 305 Society and Technology: Identity, Community, and Ethics/3
credits
ECONOMICS DEGREE PROGRAM
Two degrees in economics are offered: the
Bachelor of Science and the Bachelor of Arts. Both degrees are designed
to offer the student flexibility in fashioning the major. Students are
taught to think critically about typical issues faced in business and
social policy and how to analyze their implications. Emphasis is placed
on exposing the student to decision-making tools used in a variety of
career paths. All economics majors are required to take at least 36
hours of economics courses.
Economics is also considered to be a
traditional pre-law degree since students with an economics degree enter
law school with well-refined analytical tools and an ability to think
critically. The Wall Street Journal has quoted Edward Tom of UC
Berkeley School of Law as stating that “of all the majors, economics
ranks in the top four or five consistently year after year for both
applications and offers made. Logical reasoning and analytical skills
are critical to legal studies.” Furthermore, research has shown that
economics majors tend to perform well on the LSAT exam. Research
published in the Journal of Economics Education reports that of
the 14 majors that had more than 2,000 students taking the exam,
economics students received the highest average score in both of the
time periods studied.
There are three curricular tracks offered for the Bachelor of Science in
Economics, each of which has a different emphasis. The first track,
Business Economics Concentration, focuses on economics while requiring
students to take supporting courses in accounting, finance, computing,
and statistical methods. It is designed to prepare students for
analytical positions in a variety of businesses.
The second track, the Public Policy Concentration, allows students to
study Economics while focusing on public policy and social issues.
Economics is combined with Political Science and Sociology to provide a
Liberal Arts orientation.
The third track, the Bachelor of Science degree without a specific
concentration, provides the most flexibility in both course work and
career choices.
There is one curricular track offered for the Bachelor of Arts degree
with a concentration in International Economics. This concentration
provides a wide-ranging international experience. As part of this
program, the student is required to take international economics
courses, the International Studies Minor, and a foreign language as a
requirement of the BA degree. In addition, Longwood's Office of
International Studies offers many study-abroad experiences that
complement this major.
ECONOMICS MAJOR, BS DEGREE
A. General Education Core Requirements 41
credits
Lower Level General Education - 31 credits
Upper Level General Education - 10 credits -
Economics students must take
·
ECON 319 International Economics for Goal 12
• ECON 492 Internship for Goal 15
B. Additional Degree Requirements - 7 or 8
credits
Natural Science/4 credits
Choose one of the following:
MATH 164 Precalulus/3 credits
MATH 181 Finite Mathematics/3 credits
MATH 261 The Differential and Integral Calculus/4 credits
MATH 267 Applications of Calculus/4 credits
C. Major Core Requirements - 27 credits (plus 1
credit counted in upper-level General Education
ECON 217 Principles of Economics (Micro
Emphasis)/3 credits
ECON 218 Principles of Economics (Macro Emphasis)/3 credits
ECON 309 Managerial Economics/3 credits
ECON 317 Intermediate Microeconomics/3 credits
ECON 318 Intermediate Macroeconomics/3 credits
ECON 414 Econometrics and Forecasting/3 credits
ECON 461 Senior Seminar/3 credits
ECON 492 Internship/1 credit (Meets General Education Goal 15)
(Additional credits of ECON 492 may be taken as general electives, but
may not be
used as ECON electives. The total credits in ECON 492 cannot exceed 6
hours.)
MANG 275 Business Statistics/3 credits
CIMS 170 Computer Application/3 credits
D. Economics Concentration Requirements
In addition to completing the major core
requirements, each candidate for the BS in Economics degree shall
satisfy the additional specific requirements of one of the following
concentrations.
Business Economics - 27 credits
ECON 319 International Economics/3 credits
ECON Electives/15 credits (at the 300 or 400 level)
ACCT 240 Principles of Accounting I/3 credits
ACCT 242 Principles of Accounting II/3 credits
FINA 350 Principles of Finance/3 credits
Public Policy - 33 credits
ECON 302 Law for Economists/3 credits
ECON 313 Public Economics/3 credits
ECON 314 Environmental and Resource Economics/3 credits
ECON 319 International Economics/3 credits
ECON Electives 9 credits (at the 300 or 400 level)
COMM 101 Oral Communication/3 credits
POSC 370 Public Administration/3 credits
Select one of the following:
POSC 255 Introduction to Comparative Politics/3
credits
POSC 343 American Foreign Policy/3 credits
POSC 441 International Relations/3 credits
Select one of the following
CRIM 401 Issues in Criminal Justice/3 credits
SOCL 350 Power and Privilege: Social Stratification/3 credits
SOCL 360 Urban Sociology/3 credits
CRIM 375 Criminology/3 credits
SOCL 376 Sociology of Law/3 credits
No concentration - 15 credits
ECON Electives/15 credits (at the 300 or 400
level)
E. General Electives:
Business Economics concentration: 17 or 18
credits. No more than 21 elective credits in total can be taken in
Business (ACCT, MANG, MARK, FINA, CIMS). There is no limit to how many
of these credits can be taken as ECON.
Public Policy Concentration: 11 or 12.
No Concentration: 29 or 30 credits. No more
than 15 credits can be taken in Business (ACCT, MANG, MARK, FINA, CIMS).
There is no limit to how many of these credits can be taken as ECON.
F. Total Credits Required for a BS in
Economics - 120.
ECONOMICS MAJOR, BA DEGREE
International Economics Concentration
A. General Education Core Requirements 41
credits
Lower Level General Education - 31 credits
Upper Level General Education - 10 credits -
Economics students must take:
• ECON 319 International Economics for Goal 12
• ECON 492 Internship for Goal 15
B. Additional Degree Requirements - 6 credits
Humanities (3 credits) - not in the discipline
of the major.
Foreign Languages (3 credits) - at the
202-level or above (Meets General Education Goal 10)
C. Major Requirements 57 - 64 credits (plus 1
credit counted in General Education)
ECON 217 Principles of Economics (Micro
Emphasis)/3 credits
ECON 218 Principles of Economics (Macro Emphasis)/3 credits
ECON 307 Economic Development and Transition to Free Markets/3 credits
ECON 309 Managerial Economics/3 credits
ECON 310 Comparative Economic Systems/3 credits
ECON 317 Intermediate Microeconomics/3 credits
ECON 318 Intermediate Macroeconomics/3 credits
ECON 319 International Economics/3 credits
ECON 414 Econometrics and Forecasting/3 credits
ECON 461 Senior Seminar/3 credits
ECON 492 Internship (1 credit counted in General Education as Goal 15)
(Additional credits of ECON 492 may be taken as general electives, but
may not be used as ECON electives. The total credits in ECON 492 cannot
exceed 6 hours.)
ECON Electives/9 credits (at the 300 or 400 level)
CIMS 170 Computer Applications/3 credits
MANG 275 Business Statistics/3 credits
MATH 164 Precalculus/3 credits
or
MATH 267 Applications of Calculus/4 credits
International Studies Minor/18 credits (which
may include ECON 310 and 319 listed above and foreign language general
education goal 10)
D. General Electives 9 - 16 credits
E. Total Credits Required for BA in Economics
with Concentration in International Economics - 120
Minor in Economics
The College of Business and Economics offers a
minor in Economics. Students must complete the following requirements:
Economics - 21 credits
ECON 217 Principles of Economics (Micro
Emphasis)/3 credits
ECON 218 Principles of Economics (Macro Emphasis)/3 credits
ECON 317 Intermediate Microeconomics/3 credits
or ECON 318 Intermediate Macroeconomics/3 credits
Economics electives/12 credits (at the 300 or
400 level)
(ECON 492 may not be used as an Economics
elective)
MILITARY SCIENCE PROGRAM
Faculty and Staff
Longwood Cadre – Major Andrew Phillips,
Assistant Professor of Military Science
The objective of the military science and leadership program is to
provide the leadership and management foundation required for military
service as a commissioned officer or in a civilian counterpart position.
In support of this objective the program includes classroom instruction
and activities geared to the development of leadership skills.
Military Science and Leadership classes may be taken by all University
students. Class enrollment in the 100 and 200-level Military Leadership
classes carry no U.S. Army commitment, and there is no obligation to
enroll for successive course offerings. College and/or commissioning
credit may be awarded for prior military service, attendance at the ROTC
Leader’s Training Course, or Junior ROTC participation. International
students desiring to attend Military Science and Leadership classes must
have written approval from their respective embassies prior to taking
classes.
ACCOUNTING COURSE DESCRIPTIONS
Writing Intensive Courses **
Speaking Intensive Courses ***
Accounting 240.
Principles of Accounting I. Basics of the accounting cycle,
including use of journals and ledgers, and the preparation of balance
sheets and income statements. 3 credits.
Accounting 242.
Principles of Accounting II. Continuation of ACCT 240.
Preparation of statement of cash flows. Accounting for owners’ equity in
partnerships and corporations, standard costs and budgeting,
cost-volume-profit analysis, and analysis of financial data.
Prerequisite: ACCT 240. 3 credits.
Accounting 295.
Special Topics. Selected topics in accounting. Topics may vary
from semester to semester. May be repeated for credit when topics
change. Prerequisite: Permission of the instructor. 1-3 credits.
Accounting 296.
Legal Environment. A survey of the critical business law
requirements that are needed for day-to-day business operations. Topics
such as contracts, consumer protection, agency and bailments will be
included. 3 credits.
Accounting 311-312.
Studies Abroad. Primarily intended for transfer of credit earned
abroad in courses in accounting. 1-18 credits.
Accounting 340.
Intermediate Accounting I. Review of the accounting cycle; development of the theoretical
foundation of financial reporting; accounting for assets; payroll
accounting; additional topics related to current developments in
financial accounting and reporting. Offered fall semester only.
Prerequisite: ACCT 242 with a C- or better. 3 credits.
Accounting 341.
Intermediate Accounting II.
Continuation of ACCT 340. Accounting for assets, liabilities,
stockholders’ equity, and cash flows; financial statement disclosure and
analysis; additional topics related to current developments in
accounting. Offered spring semester only. Prerequisite: ACCT 340. 3
credits.
Accounting 342.
Cost Accounting. The study of basic cost accounting systems and
concepts. Consideration of inventory costing, cost variance analysis,
budgeting, and managerial decision-making based on economic
considerations. Offered fall semester only. Prerequisite: ACCT 242 with
a C- or better. 3 credits.
Accounting 344.
Tax Accounting I. A comprehensive study of income tax problems
relating to individuals. These topics, among others, will be studied:
income, exclusions, gain or loss on sales, exchange and involuntary
conversions, deductions, exemptions and credits. Offered fall semester
only. Prerequisite: ACCT 242 with a C- or better. 3 credits. **
Accounting 345.
Tax Accounting II. A comprehensive study of income tax problems
relating to partnerships, corporations, specially taxed corporations,
estates and trusts. Offered spring semester only. Prerequisite: ACCT
344. 3 credits.
Accounting 346.
Intermediate Accounting III. Continuation of ACCT 341. Accounting
for leases, pensions, and income taxes; effect of accounting changes;
revenue measurement and income presentation; accounting for
partnerships; additional topics related to current developments in
financial accounting and reporting. Offered fall semester only.
Prerequisite: ACCT 341. 3 credits.
Accounting 350. Principles of Fraud Examinations. Fraud
examination will cover the principles and methodology of fraud detection
and deterrence. The course includes such topics as skimming, cash
larceny, check tampering, register disbursement schemes, billing
schemes, payroll and expense reimbursement schemes, non-cash
misappropriations, corruption, accounting principles and fraud,
fraudulent financial statements, and interviewing witnesses. The course
includes a focus on current events related to fraudulent activity.
Prerequisite: ACCT 240 or permission of the instructor. 3 credits.
Accounting 390.
Directed or Independent Study. Must be approved by the head of
the department. May be repeated as 391. 1-18 credits.
Accounting 441.
Accounting Theory. A study of current issues in accounting,
including generally accepted accounting principles, APB opinions, and
FASB statements. Prerequisite: ACCT 346. 3 credits. **
Accounting 442.
Auditing. Examines auditing standards, procedures, internal
control, programs and reports to clients, ethics and legal liabilities.
Offered fall semester only. Offered fall semester only. Prerequisite:
ACCT 341. 3 credits. **
Accounting 443.
Governmental Not-For-Profit and Advanced Accounting. Fund and
budget accounting for governmental and not-for-profit entities.
Consolidated financial reporting for corporations. Offered fall semester
only. Prerequisite: ACCT 341. 3 credits.
Accounting 445.
Law for Accountants. This course is designed to present students
concentrating in accounting with a broad overview of the legal
environment of U.S. business operations with emphasis on areas of
substantive law that entry level professional accountants are expected
to know. Offered spring semester only. 3 credits.
Accounting 447.
International Accounting. This course introduces students to the
problems that the U.S. accountant faces when functioning in the global
economy. The course starts with a survey of accounting systems around
the world, including comparative financial accounting practices and
efforts towards harmonization. The second part of the course covers the
international aspects of specific financial topics: accounting for price
changes, foreign currency exposure and translation, and analysis of
foreign financial statements. Offered spring semester only.
Prerequisite: ACCT 341. 3 credits. ***
Accounting 448.
Accounting Information Systems. This course covers the treatment of accounting information as a
system to be managed. Topics include a general overview of management
information systems; managing computer technology; transaction
processing; systems security; systems planning and analysis; and
database management. Students will also be exposed to data
communications technologies. Offered spring semester only.
Prerequisites: ACCT 340, CIMS 170, and junior status. 3 credits.
Accounting 490.
Directed or Independent Study. Must be approved by the head of
the department. May be repeated. 1-18 credits.
Accounting 492.
Internship: Accounting. An on-the-job learning experience
designed to give students an opportunity to apply their technical and
professional skills and to observe organizations in action.
Prerequisites: Cumulative GPA of 2.33 or greater, 60 credits, declared
business or economics major and a declared concentration, and permission
of internship director, 1-3 credits per internship placement; limited to
a maximum of 6 credits.
Accounting 495.
Special
Topics.
Selected topics in accounting. An individually designed course that
allows the student to pursue advanced topics in specific accounting
areas. Topics may vary from semester to semester. May be repeated for
credit when topics change. Prerequisite: Permission of the instructor.
1-3 credits.
Accounting 498.
Honors Research in Accounting. Students conduct research in
accounting under the direction of a faculty member and the Senior Honors
Research Committee. May be repeated as 499. 3 credits.
BUSINESS
EDUCATION COURSE DESCRIPTION
Writing Intensive Course **
Speaking Intensive Course ***
Business
Education 435. Methods of Teaching Business in Secondary Schools. A study
of how to implement the current practices and procedures in teaching
business courses in secondary schools with emphasis on principles,
techniques, and materials. Prerequisite: EDUC 299. 4 credits.
COMPUTER INFORMATION MANAGEMENT SYSTEMS COURSE
DESCRIPTIONS
Writing Intensive Course **
Speaking Intensive Course ***
Computer Information Management Systems 170.
Computer Applications.
The course utilizes several common business software applications
to explore how these tools are used in typical business environments.
The course enhances the students’ knowledge of tools needed for
upper-level courses in the School of Business and Economics, as well as
their knowledge of computer concepts that are required in the business
world. 3 credits.
Computer Information Management Systems 272.
Introduction to Business Programming. The course emphasizes
analysis of existing systems and designs of new systems using common
structured and object-oriented modeling tools. It also includes the
development of information systems from the analysis of present
information flow, system specifications, and modeling. Prerequisite:
CIMS 170. 3 credits.
Computer Information Management Systems 295.
Special Topics. Selected topics in computer information
management systems. The topics may vary from semester to semester. May
be repeated for credit when topics change. 1-3 credits.
Computer Information Management Systems 311,
312.
Studies Abroad. Primarily intended for transfer of credit earned
abroad in courses in computer information management systems. 1-18
credits.
Computer Information Management Systems 370.
Principles of Management Information Systems. A general overview
of information systems. Planning, designing and implementing information
management systems. Emphasis is on application of the systems.
Prerequisite: CIMS 170. 3 credits.
Computer Information Management Systems 372.
COBOL Programming. An introduction to programming in a business
oriented language (COBOL) with emphasis on commercial applications and
elementary concepts of file processing. 3 credits.
Computer Information Management Systems 373.
Database Management. Introduction to theory of data structure,
implementation of database models, and applications using a conventional
database system. Prerequisites: CIMS 370 and one of the following: CIMS
272, CIMS 372, or CMSC 204. 3 credits.
Computer Information Management Systems 375.
Web
Design and Development. This course teaches students how to use powerful, sophisticated,
commercially available Web design tools to create interactive multimedia
projects in an interdisciplinary team environment. Students build a
personal Web site, an interactive portfolio site, and a site for a “real
world” client. Other topics include introduction to ASP, CGI, Perl,
VBScript, JavaScript, and Jscript. Prerequisites: CIMS 170 and 370, or
permission of the instructor. 3 credits.
Computer Information Management Systems 376.
Introduction to Computer Security, Forensics, and Law. This class covers IT security, computer law,
and methods and tools for gaining forensic information from computer
systems. It includes case studies of cyber crimes with a focus on the
capabilities and limitations of forensics techniques today. The course
introduces students to forensics tools using hands-on experience and the
Internet. Prerequisite: CMSC 121 or CIMS 170, or permission of the
instructor. 3 credits.
Computer Information Management Systems 377.
Computer Communications and Forensics. This is a fundamental
required course as part of an interdisciplinary curriculum that is very
much in demand in today’s society. This course covers IT forensics as
part of one of the three academic areas in the interdisciplinary
curriculum. The three areas covered are IT security, IT forensics, and
cyber law. Prerequisite: CIMS 376 or permission of instructor. 3
credits.
Computer Information Management Systems 390.
Directed
or Independent Study.
Must be approved by the head of the department. May be repeated as
391. 1-18 credits.
Computer Information Management Systems 471.
Introduction to Systems Analysis and Design. Development of an
information system from the analysis of present information flow, system
specifications and equipment selection to implementation. Emphasis on
analysis of existing systems and design of new systems. Prerequisite:
CIMS 370 and 373. 3 credits. ***
Computer Information Management Systems 473. Network Communications. A study of voice and data
communications concepts, including network components, strategies,
topologies, planning and design issues, security considerations,
evaluation/performance criteria, and management control requirements.
Topics cover physical components as well as theoretical issues. Course
includes in-class lectures as well as hands-on lab experiences with
physical media, microcomputer connectors, and network operating systems.
Prerequisite: CIMS 370. 3 credits.
Computer Information Management Systems 475.
Web Programming. An in-depth study of programming techniques used
in Web page design. Topics can include HTML and derivative languages,
server-side programming, client-side programming, Web server
architecture, and Web security. Use of these programming techniques to
create contemporary applications will be covered. These applications can
include, but are not limited to, shopping carts, guest books, login
validation, database access and manipulation, form processing, auctions,
and chat rooms. Other applications and techniques may be covered that
reflect current trends in Web design and use. Prerequisites: Successful
completion of a programming course prior to enrollment in this course is
required as well as CIMS 373 or CMSC 362 or permission of instructor. 3
credits.
Computer Information Management Systems 476.
Advanced Topics in Computer Security, Forensics, and Law. This
class covers IT security, computer law, techniques for identifying and
tracking cyber attacks, and methods and tools for gaining forensic
information from computer systems. It includes case studies of cyber
crimes with a focus on the relationship between computer forensics, IT
security and cyber law today. The course will incorporate practical
projects representing forensic challenges. The course will emphasize the
application of law, ethics, conceptual models and hands-on experiences
of using forensic tools with personal computers, servers, Internet
activity and Web browser usage. Prerequisites: CMSC 355, CIMS 376, CIMS
377, CRIM 305, and one of the following: both CMSC 360 and 455; or CIMS
473; or SOCL 305. 3 credits.
Computer Information Management Systems 492.
Internship: Computer Information Management Systems. An
on-the-job learning experience designed to give students an opportunity
to apply their technical and professional skills and to observe
organizations in action. Prerequisites: Cumulative GPA of 2.33 or
greater, 60 credits, declared business or economics major, a declared
concentration, and permission of the internship director. 1-3 credits
per internship placement; limited to a maximum of 6 credits.
Computer Information Management Systems 495.
Special Topics. Selected topics in computer information
management systems. An individually designed course that allows the
student to pursue advanced topics in specific management information
systems areas. Topics may vary from semester to semester. May be
repeated for credit when topics change. Prerequisite: Permission of the
instructor. 1-3 credits.
Computer Information Management Systems 498.
Honors Research in Computer Information Management Systems.
Students conduct research in computer information management systems
under the direction of a faculty member and the Senior Honors Research
Committee. May be repeated as 499. 3 credits.
ECONOMICS COURSE DESCRIPTIONS
General Education Course *
Writing Intensive Course **
Speaking Intensive Course ***
Economics 111.
Contemporary Economic Issues and Social Policy. Fundamental
economic principles and the economics of social issues. Material is
addressed in a manner that illustrates the importance of understanding
economic issues that affect you as a consumer, citizen, and taxpayer.
Example topics are: environmental issues, poverty and inequality, the
war on drugs, the determination of prices in markets and price
manipulation, and the collapse of communism. The format for all classes
is discussion. 3 credits. *
Economics 115.
Economics for Educators. An examination and exploration of
economic concepts and principles as well as instructional approaches
aimed at incorporating these concepts into the elementary school
curriculum. This course is designed especially for students preparing
for careers as elementary school educators and will focus on preparing
students to be able to implement the economics strand in the Virginia
Social Studies Standards of Learning adopted in 1995. This course may
not be taken for credit by business or economics majors. Prerequisite:
EDUC 299. 3 credits.
Economics 217.
Principles of Economics (Micro Emphasis).
Overview of economic theory and real world
applications. For example, how are prices in the economy determined? How
do economic markets operate? How do economic events such as
technological advances, increases in input prices, and government policy
changes affect market prices and the consumer? Some time will be spent
on discussion of market structures such as competitive markets versus
monopoly. Real world applications will be used to illustrate economic
theories. 3 credits.
Economics 218.
Principles of Economics (Macro Emphasis). Study of the economy as
a whole. Topics include the determination of a general price level for
the economy, determinants of inflation, unemployment, interest rates,
and Gross Domestic Product. For example, this course addresses how the
Federal Reserve uses monetary policy to manipulate economic activity,
inflation, and interest rates. 3 credits.
Economics 295.
Special Topics. Selected topics in economics. The topics may vary
from semester to semester. May be repeated for credit when topics
change. 1-3 credits.
Economics 302.
Law for Economists. Students will evaluate the law based on
economic principles and will form connections to public policy.
Specifically, students will examine the effects of current law on
behavior and predict the effects of future laws on society. Topics
include economics of crime and punishment, economic theory of property
and property liability, and medical malpractice. Students will apply
legal and economic concepts to recent cases. Prerequisite: ECON 217. 3
credits.
Economics 303.
Economics
of Sports.
A study of how economic theories apply to the markets for professional
and amateur sports. Topics will include competition within the industry,
wage determination, labor market functions, regulation and market
failure. Class will be discussion oriented. Prerequisite: ECON 217. 3
credits.
Economics 304.
Experimental Economics. This course is project oriented. Students
will work with the professor on grant-related research in order to learn
about experimental design, protocol, and recruiting. Students will also
work in groups on experimental projects that will be presented to the
class. Prerequisite: Permission of the instructor. 3 credits.
Economics 307.
Economic Development and Transition to Free Markets. This course
represents a unified approach to issues that have been traditionally
partitioned into two separate subjects, the Economics of Development and
Economics Systems. The events of 1989 in Eastern and Southeastern Europe
brought political and economic changes, which highlight the fact that
the countries undergoing transition from a centrally planned economy to
free markets face challenges that are similar to those of the developing
countries. That is why we examine the processes of transition together
with economics development in a unified context with common basis in
methods of analysis and measurement. Prerequisite: ECON 217 and 218. 3
credits. **
Economics 308.
Money and Banking. The function of money as legal tender and the
relation of money and credit to prices. Emphasis will be placed on
monetary policy, interest rates, and the Federal Reserve System,
international applications, and problems of currency exchange.
Prerequisites: ECON 217 and 218. 3 credits.
Economics 309.
Managerial Economics. This course applies economics to business
decision-making. Applied regression analysis, an important empirical
tool that is widely used in business and government, will be used to
study managerial insights that can be gained from business data.
Additional topics include linear programming, forecasting, and business
strategies for firms in competitive and monopolistic markets.
Prerequisites: ECON 217 and one of the following: MANG 275, MATH 171, or
MATH 271. 3 credits.
Economics 311, 312.
Studies
Abroad.
Primarily
intended for transfer of credit earned abroad in courses in economics.
1-18 credits.
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