Conformity: When and Why
I.    Is Conformity Good or Bad?

II.    Informational Social Influence
        A.    Definition
        B.    When will people conform to informational social influence?
                1.    When the situation is ambiguous
                2.    When the situation is a crisis
                3.    When others are experts

III.    Normative Social Influence
        A.    Definition
        B.    When will people conform to normative social influence?
                1.    When group size is 3-5
                2.    When the group is important
                3.    When the group is unanimous

IV.    Obedience to Authority
        A.    Milgram's Experiment(s)
        B.    Why so much conformity?


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